Local Media Events

San Diego Area Events

Local Media San Diego provides a fun and exciting atmosphere for hundreds of thousands of attendees each year at our Signature Events. There is no better place to be seen than at a Local Media San Diego Signature Event!

Throwback Jam

Attendees enjoyed performances by iconic old school artists such as Ice Cube, Warren G, Rob Base, Lighter Shade of Brown, Grandmaster Melle Mel & Scorpio of The Furious Five, Zapp, and The Sugarhill Gang. Stay tuned for 2024’s announcement!

SoCal Taco Fest

San Diego is famous for the local tacos, but when you add in music, beer, chihuahuas, lucha libre wresting and margaritas – NOW we are really talking about a FIESTA! Past musical lineups have included Nelly, Kool & the Gang, Arise Roots and more. With 25 of your favorite taco restaurants, SoCal Taco Fest is San Diego’s BIGGEST Taco Festival!

The Big Bay Boom Fireworks

California’s biggest fireworks show is displayed from four barges on the San Diego Bay on July 4th. Bring your lawn-chairs, friends and boats to watch from these locations: Shelter Island, Harbor Island, North Embarcadero, Marina District, Coronado Ferry Landing and Boating/On The Water.

December Nights

December nights in Balboa Park capture the spirit of the season, offering a delightful blend of holiday cheer and cultural celebration in the heart of the city. Families and friends gather to enjoy cultural performances, live music, and delicious international cuisine from food vendors.

North Park Festival Of Beers

Held in the eclectic neighborhood of North Park, the festival features a diverse range of craft brews, live music, and a vibrant atmosphere. Sampling more than 50 beers from the best breweries on the planet! Presented by 91X. Proceeds from the North Park Festival of Beers are donated to the ​San Diego Music Foundation.

Big Night San Diego

San Diego’s largest NYE party located at Hilton San Diego Bayfront. It boasts multiple dance floors, live bands, DJs, and the city’s grandest midnight celebration. With all-inclusive tickets, you’ll enjoy a night filled with excitement, culminating in a spectacular champagne toast at the stroke of midnight to welcome in the New Year!

Valentines Super Love Jam

Magic 92.5 keeps the tradition alive of hosting the annual Magic 92.5 Super Love Jam concert. Each year Magic 92.5 brings together the hottest old school acts for a night of feel good music, fun, and love.

Summer Jam

What better way than to celebrate of summer of fun than with some of Magic 92.5’s most iconic artists? Join us for a night of movin’ and groovin’ to your favorite old school jams! Summer Jam promises to be nothing short of a good time for all.

Downtown Throwdown!

’90’s throwback fun comes to Park at the Park with Downtown Throwdown, proudly presented by Magic 92.5 and Z90.3! What better way to enjoy a once-in-a-lifetime dance party than shouting your favorite ’90’s lyrics at the top of your lungs with a cold beer in hand and a perfect view of the home of the San Diego Padres? You won’t want to miss this one!

Freestyle Explosion

Join the Magic 92.5 Family for a night of freestyle fun! Guests of all ages will enjoy R&B tunes from hot local artists! Previous performers have included Stevie B, Lisa Lisa, Exposé and Taylor Dayne.

Xavier The X-Man's® Cruise For the Cause

Xavier The X-Man’s® Cruise For the Cause is a blood and bone marrow drive for the Emilio Nares Foundation (specifically targeting the Hispanic population of San Diego) and secondly one of Southern California’s largest FREE car shows and lifestyle events for a day of fun for the entire family.

Halloween Boos Cruise

Get on board for a ghoulishly good time with the 91X Halloween Boo’s Cruise! There will be multiple DJ’s onboard playing Halloween party hits. Fun, flirty or frightening, come aboard in your best costume and join in the costume contest with plenty of prizes.

91X's December Show

The annual 91X December benefit concert kicks of the holiday season with a night full of amazing performances from 91X artists, a LIVe broadcast and band interviews, and brand activations. 91X’s December show is a great way to contribute to incredible organizations and light up your holiday season!